Has this ever happened to you? I signed up for a promotional newsletter from a cruise line and began receiving updated pricing and availabilities approximately every three weeks or so. A year later, I’m suddenly receiving an email a day and sometimes two! Seriously?

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Many of you are familiar with Roland DG inkjets, but you may not be aware of the “other” side of our business which is responsible for some pretty unique applications from 3D milling, scanning and impact printing technologies. The latest Roland DG innovation in this space is aimed at the dental market. That might surprise you, but actually, the benchtop milling machines Roland DG DWX-50 5-Axis Dental Milling Machinewe’ve been perfecting over the last 30-years, primarily for engineers and product designers to prototype 3D models in wax, plastics, wood and a variety of other materials, transition beautifully into Digital Dental Mills, carving out dental prosthetics from a special ceramic called Zirconia (yes, a variant of Cubic Zirconia). Zirconia, a material biologically compatible with the human body and stronger (many times over) than our own teeth, is becoming very popular in the dental industry, however, it can’t be manufactured with their traditional methods (ei. precious metal & lost wax casting). Instead it requires a mill to shape the crown, bridge or coping.

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We turned 30 last month (Happy Birthday to us) and I was invited to the party! Our 30th anniversary celebration was a week-long, action-packed celebration attended by employees, friends, customers and colleagues held at the company’s headquarters in Hamamatsu, Japan. That’s right, JAPAN, also known as “Sushi Heaven” to some of the party-goers! Honored guests included 16 regional finalists from the Roland DG Creative Awards (chosen from the 1193 entries received from 120 countries) as well as representatives from each of the participating Roland DG offices around the world. Altogether, there were about 50 of us.

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Votes have been counted, and samples have been securely packed. While the Roland DG Creative Awards have been closed to entries for months now, final judging hasn’t taken place yet. In the next few days, regional winners from around the world will be headed to our headquarters in Japan for a tour, celebration, and awarding of the grand prizes, which include Roland DG hardware.

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ISA, our biggest show of the year, came early this year and we had a good show! We won 3 awards for top products: LEJ-640 & Matte & Glossy Backlit Film. Attendance was similar to 2-years ago when were previously in Orlando, but we had a bigger booth, more products, got more leads and do what we do best – put on a bigger & better show every year.

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Let’s face it, as hard as we try, we all occasionally mess up. A product doesn’t get delivered on time, or it’s not the item that was ordered. At such times, it’s all too easy to lose a customer, or worse — have the issue blown all out of proportion in social media. I believe such incidents, if they’re handled right, offer an opportunity to actually gain an even stronger customer relationship, one that can result in very positive social media expression.

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The shirt-maker. That’s what we’re calling the BN-20 now-a-days thanks to some recent conversations heard around the office. Turns out the young BN-20 VersaStudio (only 8 months old now) is making a splash in the decorated apparel market as a T-Shirt printer. You should have seen the crowds at our booth at ISS Long Beach last week. Everyone wanted a glimpse and a sample and some more info. They were 4 deep and blocking the aisle!

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Hello, and welcome to 2012! I got a simple email that really got me thinking more about how sign companies can focus on differentiating from the competition. Below is the question, and my response.

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Unless you’ve been meditating on a mountain top in Tibet, you’ve heard about Siri, the voice-activated personal assistant included with the Apple iPhone 4S. Ask Siri to find a restaurant, make a call, or when your next appointment is, and she’ll respond appropriately. Recently, I’ve also had the opportunity to try out Kinect, the motion-sensing input device included with Microsoft’s Xbox console. Both Siri and Kinect offer user interfaces that are charming, intelligent and easy to use.

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Here in the US, the 2012 elections are almost a year away, but you can vote for Roland DG right now in what will also undoubtedly be a hotly contested race. Don’t worry, I’ll never use this space to discuss politics, but Roland DG products have been nominated for the 2012 Wide Format Imaging Readers’ Choice Top Product Awards in 5 categories.

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