Inspiración

It was announced recently in the news that McDonald's had received a letter in the form of full-page ads signed by 550 health professionals and organizations demanding that they stop marketing to kids and retire Ronald McDonald. My overall impression is that we've given up on moms and dads taking responsibility for what their children eat.

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Attached is a survey that ISA recently distributed that I think you’ll find interesting, and a very positive outlook for the sign business going forward. It was compiled after ISA spoke to 200+ CEO’s or shop managers at the recent 2011 ISA show.

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What is it about the Italians that makes them so cool? The romantic language? The fast cars? The creamy gelato? The Italians certainly have a way.. they seem to draw attention without even trying. What makes them so different? Certainly their style. But I also think they are especially creative and have an exceptional commitment to quality. Earlier this year, my Roland DG colleagues in Italy contributed to my theory about Italians.

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How do you keep your customers and prospects informed about your business? Do you use blogs, email blasts or newsletters? If you’d like to keep abreast of newsworthy events here at Roland DGA, there are three opportunities you should know about.

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ISA (International Sign Association) is always a big show for us and this year was no different. Pre-show numbers coming out of the association showed registration significantly up from previous years, with more exhibitors and booth space. We took more space ourselves with a 40x60ft booth and a whole new booth structure that looked fantastic thanks to our awesome marketing department. In addition, we had three exciting new products to talk about: the VersaUV LEJ-640, Roland DG's first roll-to-roll hybrid flatbed; the LEF-12 UV small flatbed, and our new 20" print/cut device called VersaStudio.

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As everyone would agree, this time of year can be especially taxing (pun intended). This year, however, we have the added worries of war in the mid-east and leaking radiation in Japan. Meanwhile, governments everywhere are wrestling with how to pay for their growing debt.

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Glengarry Glen Ross, the 1992 movie, featured an all-star cast: Al Pacino, Jack Lemmon, Alec Baldwin, Alan Arkin, Ed Harris, Kevin Spacey and Jonathan Pryce. During a memorable scene, Alec Balwin says the famous phrase: “ABC. Always Be Closing.”

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Wide-format inkjet printers are now producing some amazing things with fabric. You have probably seen many examples of sublimation, like these sublimated jerseys produced on a Roland DG FP-740. I especially enjoy the printed fabric wings on the replica of an 1895 Lillienthal glider that hangs in our lobby and were printed on a Roland DG AJ-1000.

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This can't be happening I thought when I first heard the news that a major earthquake had struck northern Japan. I had the same feeling when I heard that a devastating tsunami followed the earthquake. And again when I heard that the nuclear energy plant had lost power and was out of control. Can this really be happening all at the same time? Sadly, the answer turned out to be yes.

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For all the negative news we hear in regard to the American school system – budget cuts, teacher strikes, drop-out rates, graduates that can’t write – it is certainly nice to hear about some smart kids that are excited and motivated about learning and about school programs that teach students real-world skills and experience. Here’s one such example.

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