Tag | Roland
News Views & How-To's

Better. Faster. Cheaper.

Not your father's CNC machine. Roland DG's 3D products are not an easy sell. First of all, there's so much buzz about 3D printing technology, that there's little discussion room left for the older CNC technology. Second, the market is so diverse, literally a hundred different types of customers in a variety of market niches. Trust me, from a marketing perspective, selling CNC is tough. But we believe in what we're doing. Unlike previous CNC machines that demanded that you know programming.

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Sweet Home Chicago

Graph Expo just wrapped up in Chicago, and after a few days walking around the show and talking to customers at our booth, I’ve come to some conclusions about the state of the printing business. First and foremost, despite all the discussions and questions about the need for print in the digital age, the industry is alive, well, and innovating at a staggering rate. Printers were walking the floor looking for new techniques and technologies that would continue to push the limits of what we can do with ink on paper (or plastic, metal, wood, and a thousand other substrates). There are still lots of instances in which a computer monitor, smart phone, or iPad won’t get the job done.

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